Library Logo

Your search returned 28 results. Subscribe to this search

|
1. Consumer behavior / Leon G. Schiffman, Joseph Wisenblit, S. Ramesh Kumar.

by Schiffman, Leon G | Wisenblit, Joseph | Kumar, S. Ramesh.

Edition: 11th ed. Four-Color EditionMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi : Pearson India Education, 2016Availability: Items available for loan: [Call number: 658.8342 SCC] (14). Items available for reference: [Call number: 658.8342 SCC] (1).

2. Services marketing / John E. G. Bateson, K. Douglas Hoffman.

by Bateson, John E. G | Hoffman, K. Douglas.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi ; Cengage Learning, 2011Availability: Items available for loan: [Call number: 658.8 BAS] (8). Items available for reference: [Call number: 658.8 BAS] (1).

3. International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

by Cateora, Philip R | Gilly, Mary C | Graham, John L.

Edition: 15th ed. Indian editionMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : McGraw Hill Education (India), c2014Availability: Items available for loan: [Call number: 658.84 CAI] (14). Items available for reference: [Call number: 658.84 CAI] (1).

4. Marketing management / Philip Kotler....[et al.].

by Kotler, Philip, 1956- | Keller, Kevin Lane | Koshy, Abraham | Jha, Mithileshwar.

Edition: 14th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Dorling Kindersley, c2013Availability: Items available for loan: [Call number: 658.8 MAR] (11). Items available for reference: [Call number: 658.8 MAR] (1).

5. Supply chain management: strategy, planning and operation / Sunil Chopra, Peter Meindl, Dharam Vir Kalra.

by Chopra, Sunil | Meindl, Peter | Kalra, Dharam Vir.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Pearson Education, 2013Availability: Items available for loan: [Call number: 658.7 CHS] (9). Items available for reference: [Call number: 658.7 CHS] (1).

6. Marketing insights from A to Z : 80 concepts every manager needs to know / Philip Kotler.

by Kotler, Philip.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, c2003Availability: Items available for loan: [Call number: 658.8 KOM] (40). Items available for reference: [Call number: 658.8 KOM] (1).

7. E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver.

by Laudon, Kenneth C, 1944- | Traver, Carol Guercio.

Edition: 10th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi : Pearson India Education, 2016Availability: Items available for loan: [Call number: 658.872 LAE] (5). Items available for reference: [Call number: 658.872 LAE] (1).

8. Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: 15th ed. Global EditionMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Pearson, c2014Availability: Items available for loan: [Call number: 658.8 KOP] (15). Items available for reference: [Call number: 658.8 KOP] (1).
Checked out (2).

9. Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: 15th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chennai : Pearson India Education, c2016Availability: Items available for loan: [Call number: 658.8 KOP] (14). Items available for reference: [Call number: 658.8 KOP] (1).

10. Marketing research : an applied orientation / Naresh K. Malhotra, Satyabhusan Dash.

by Malhotra, Naresh K | Dash, Satyabhusan.

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chennai : Pearson India Education, 2016Availability: Items available for loan: [Call number: 658.83 MAM] (24). Items available for reference: [Call number: 658.83 MAM] (1).

11. Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch, Keyoor Purani.

by Belch, George E. (George Edward), 1951- | Belch, Michael A | Purani, Keyoor.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : McGraw Hill Education (India), c2013Availability: Items available for loan: [Call number: 659.1 BEA] (14). Items available for reference: [Call number: 659.1 BEA] (1).

12. Walk like a giant, sell like a madman : America's #1 salesman shows you how to sell anything! / Ralph R. Roberts ; with Joe Kraynak.

by Roberts, Ralph R, 1958- | Kraynak, Joe.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, c2008Availability: Items available for loan: [Call number: 333.330688 ROW] (1). Items available for reference: [Call number: 333.330688 ROW] (1).

13. Your portable empire : how to make money anywhere while doing what you love / Pat O'Bryan.

by O'Bryan, Pat, 1955-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, Inc., c2007Availability: Items available for loan: [Call number: 658.872 OBY] (1). Items available for reference: [Call number: 658.872 OBY] (1).

14. Buying trances : a new psychology of sales and marketing / Joe Vitale.

by Vitale, Joe, 1953-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, Inc., c2007Availability: Items available for loan: [Call number: 658.80019 VIB] (1). Items available for reference: [Call number: 658.80019 VIB] (1).

15. The silent salesmen : guaranteed strategies for increasing sales and profits using promotional products / Mitch Carson.

by Carson, Mitch, 1960-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N. J. : John Wiley & Sons, c2009Availability: Items available for loan: [Call number: 658.82 CAS] (1). Items available for reference: [Call number: 658.82 CAS] (1).

16. Marketing management : analysis, planning, implementation, and control / Philip Kotler.

by Kotler, Philip.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Pvt. Ltd., c1989Availability: Items available for reference: [Call number: 658.8 KOM] (1).

17. Strategic marketing / David W. Cravens.

by Cravens, David W.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, c1997Availability: Items available for loan: [Call number: 658.802 CRS] (1). Items available for reference: [Call number: 658.802 CRS] (1).

18. Marketing : basic concepts and decisions / William M. Pride, O. C. Ferrell.

by Pride, William M, 1942- | Ferrell, O. C.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin, c1987Availability: Items available for reference: [Call number: 658.8 PRM] (1).

19. Nonprofit guide to going green / Ted Hart, Adrienne D. Capps, Matthew Bauer.

by Hart, Ted, 1964- | Capps, Adrienne D | Bauer, Matthew, 1966-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : Wiley, c2010Availability: Items available for reference: [Call number: 658.4083 HAN] (1).

20. Chasing the monster idea : the marketer's almanac for predicting idea epicness / Stefan Mumaw.

by Mumaw, Stefan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ : John Wiley & Sons, c2011Availability: Items available for reference: [Call number: 658.8 MUC] (1).

Last Updated on 5 July, 2022
© Notre Dame University Bangladesh. All Rights Reserved|Staff Login