Marketing : basic concepts and decisions / William M. Pride, O. C. Ferrell.
By: Pride, William M.
Contributor(s): Ferrell, O. C.
Material type: BookPublisher: Boston : Houghton Mifflin, c1987Edition: 5th ed.Description: xxx, 766 p. : ill. (some col.) ; 26 cm.ISBN: 0395357101.Subject(s): MarketingDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book | Quinlivan Library, Notre Dame University Bangladesh Business Shelf 03 Row 02 B | Non-fiction | 658.8 PRM (Browse shelf) | 01 | Not For Loan | 000227 |
Includes bibliographical references and indexes.
Business
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