Principles of marketing / (Record no. 868)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00685nam a2200241 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DHNDQ |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190525132543.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120913s2016 II a b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332558472 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-DHNDQ |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 23 |
| Item number | KOP |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc. | Philip Kotler, Gary Armstrong. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chennai : |
| Name of publisher, distributor, etc. | Pearson India Education, |
| Date of publication, distribution, etc. | c2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 732 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Department/Subject name | Business |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Total Checkouts | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-01-15 | Purchased | 960.00 | 658.8 KOP | 005174 | 2019-05-02 | 01 | 2019-05-02 | Book | ||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-01-15 | Purchased | 960.00 | 658.8 KOP | 005175 | 2019-09-03 | 02 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-01-15 | Purchased | 960.00 | 658.8 KOP | 005176 | 2019-05-02 | 03 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-01-15 | Purchased | 960.00 | 658.8 KOP | 005177 | 2019-05-02 | 04 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-01-15 | Purchased | 960.00 | 658.8 KOP | 005178 | 2022-09-11 | 05 | 2019-05-02 | Book | 1 | 2022-09-08 | |||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005571 | 2019-05-02 | 06 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005572 | 2019-05-02 | 07 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005573 | 2019-05-02 | 08 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005574 | 2022-11-06 | 09 | 2019-05-02 | Book | 1 | 2022-10-23 | |||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005575 | 2019-05-02 | 10 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005576 | 2021-12-18 | 11 | 2019-05-02 | Book | 13 | 2021-12-09 | |||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005577 | 2022-10-24 | 12 | 2019-05-02 | Book | 1 | 2022-10-22 | |||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005578 | 2019-05-02 | 13 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005579 | 2022-12-07 | 14 | 2019-05-02 | Book | |||||||
| Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2017-04-08 | Purchased | 1102.00 | 658.8 KOP | 005580 | 2019-05-02 | 15 | 2019-05-02 | Book |