Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson....[et al.]. - 19th ed. - Chennai : McGraw Hill Education (India), 2014. - various pages : ill. ; 24 cm. Includes index. ISBN: 9789339204082 9339204085 Subjects--Topical Terms: Strategic planning.Business planning. Dewey Class. No.: 658.4012 / CRA