Marketing management / 
Philip Kotler....[et al.]. 
 - 14th ed. 
 - New Delhi :  Dorling Kindersley,  c2013. 
 - various paging :  col. ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9788131767160 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAR