Pearce, John A. Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr. - 6th ed. - Chicago : Irwin, c1997. - xxiii, 415 p. : ill. ; 26 cm. Includes bibliographical references and index. ISBN: 0256216606 LCCN: 96028686 Subjects--Topical Terms: Strategic planning.Strategic planning--Case studies. Dewey Class. No.: 658.4012 / PEF