Marketing research; text and cases / Harper W. Boyd, Jr. and Ralph Westfall.
By: Boyd, Harper W.
Contributor(s): Westfall, Ralph L.
Material type:
BookPublisher: Homewood, Ill. : R. D. Irwin, c1972Edition: 3d ed.Description: xv, 813 p. : ill. ; 24 cm.Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Book
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Quinlivan Library, Notre Dame University Bangladesh Business Shelf 03 Row 02 B | Non-fiction | 658.83 BOM (Browse shelf) | 01 | Not For Loan | 007712 |
Includes bibliographical references.
Business
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